March 17th, 2009

after all

The Mighty Scalzi weighs in

When I first heard about the SciFi channel's rebranding, I completely didn't care. But reading the blog post in John Scalzi's Whatever, I'm now delighted.

Includes such marvelous quotes as:

"... it seems no one else in the world actually uses the word “syfy” for anything. Well, except Poland, where the word is used to identify crusty, scabby sexually transmitted diseases "

and

"for jazzy, kicky effect, why not go all the way? “Imagine Greater” is settling for the bronze when “Imaginate Greatably” is within one’s grasp."

There's good stuff in the comments too.